Increasing Adoption of Augmented Reality Solutions in Healthcare Sector Across the World to Boost the Global Augmented Reality in Healthcare Market Through 2030

The global augmented reality in healthcare market is significantly influenced by several factors like technological advancements, increasing adoption of novel technologies, and growing application of augmented reality in different healthcare segments such as medical imaging, surgery virtualization, medical training, and vein visualization. The applications of augmented reality in healthcare sector is increasing at a very high rate, which is expected to fuel the demand in the market during the forecast period.

According to Markets and Data Research report, “Global Augmented Reality in Healthcare Market Assessment, By Region, Opportunities and Forecast, 2016-2030F”, the Global Augmented Reality in Healthcare Market was valued at USD 3.15 billion in 2022 and is expected to register a CAGR of 25.49% during the forecast period.

Robotic-assisted surgery (RAS) systems have gained significant traction in recent years and augmented reality (AR) has enhanced its capabilities to facilitate patients as well as surgeons. The growing adoption of AR solutions in healthcare for its various applications like training purposes, surgical assistance, vein visualization, medical imaging, and others is significantly drawing the demand for AR tools and solutions. The proven efficacy of AR technology in improving telemedicine and remote healthcare systems is anticipated to drive the demand further in the market. Healthcare professionals are utilizing the potential of AR solutions in physical therapy and rehabilitation for patients with remote monitoring, which represents another factor propelling the market growth. In addition to this, the adoption of AR in healthcare applications has been significantly boosted by the COVID-19 pandemic. The mandatory lockdowns imposed by governments during the pandemic compelled the healthcare sector to provide alternative means of medical care using AR. However, the high cost associated with AR products and solutions has limited the adoption rate in developing nations. The lack of skilled professionals to utilize the potential of AR in healthcare and shortcomings of healthcare infrastructures are some of the challenges for global augmented reality in healthcare market.

Spread through 364 pages, the "Global Augmented Reality in Healthcare Market" report includes an in-depth TOC, over 75 market data figures, the latest market developments, key drivers and opportunities, and a thorough study of major company profiles. Moreover, the report offers strategic recommendations, pricing analysis, market share analysis, and value chain analysis in detail. 

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Key Takeaways:

• The growing adoption of AR in various healthcare applications, such as surgical assistance, training & development, remote monitoring, rehabilitation, and drug information, is anticipated to contribute to the market growth.
• Telemedicine and remote patient monitoring through AR techniques have registered traction in recent years and this has the potential to improve the healthcare infrastructure in forecasted years.
• With the increasing adoption of AR solutions in the healthcare sector, the installed bases of AR instruments in hospital setups are increasing, thus driving higher value share for hardware component segment of the market.
• Head-mounted devices are easy to manage and provide advantage of free hands to perform medical practices, thus gaining a higher market value share. The growing interest in head-mounted devices is anticipated to significantly contribute towards the development of the AR in healthcare market in the forecast years.

The Global Augmented Reality in Healthcare Market is Segmented in the Following Categories:

By Component: Hardware, Software

By Product: AR Displays, AR Sensors, AR Input Devices, AR Semiconductor, Others

By Device Type Head Mounted Devices, Handheld Devices, Others

By Application: Medical Training, Surgery Virtualization, Medical Imaging, Diagnosis & Treatment, Drug Information, Vein Visualization, Patient Self-Care, Others

By End-user: Hospitals & Clinics, Research Laboratories, Academic Institutions, Others

By Region: North America, Europe, South America, Asia-Pacific, Middle East and Africa

The North America region dominates the augmented reality in healthcare market due to the presence of developed economies, notably the United States and Canada. The high rate of technology adoption and advances in the region is expected to drive the demand for AR in the healthcare market. North American countries have a high adoption rate of AR solutions for healthcare applications, further enhancing the growth rate of augmented reality in the healthcare market in the region.

The head-mounted devices segment is anticipated to dominate the device type category of augmented reality in the healthcare market during the forecast period. The dominance of this segment is owed to their easy, hands-free handling, allowing the user to multi-task. Apart from this, the visual experience is much better with head-mounted devices than with hand-held devices or screens, further leading to the dominance of the head-mounted devices segment.

Major Companies Operating in the Global Augmented Reality in Healthcare Market Include:

• Microsoft Corporation
• Siemens Healthineers AG
• Qualcomm Technologies Inc
• Stryker Corporation
• Johnson & Johnson Services Inc
• Koninklijke Philips N.V.
• GE Healthcare Technologies, Inc.
• Intuitive Surgical, Inc.
• Smith & Nephew Plc
• Align Technology, Inc.

Market players in the global augmented reality in healthcare market are offering promising product portfolios backed by concrete research and development (R&D) activities. These players are actively involved in market tactics like strategic launches, mergers and acquisitions (M&A), and partnerships for collaborative growth.

In November 2023, Ethicon, a Johnson & Johnson MedTech company, debuted an AI-powered Surgical Simulation Platform that supports skill development in current and future surgeons at the American Association of Gynecological Laparoscopists (AAGL) Global Congress. Technology ushers in a new era in surgical training by leveraging artificial intelligence (AI) and augmented reality (AR)-powered training, real-time data, and tactical feedback.

“Global Augmented Reality in Healthcare Market Assessment, 2016-2030F”, evaluates the future growth potential of global augmented reality in healthcare market and provides statistics & information on market size, structure, and future market growth. The report intends to provide cutting-edge market intelligence and help decision-makers to take investment decisions for their organizations more strategically. Moreover, the report identifies and examines the emerging trends along with key drivers, challenges, and opportunities in the global augmented reality in healthcare market.

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