The need for clean drinking water is growing rapidly as a result of industrialization and the growing worldwide population. Advanced technologies such as Reverse Osmosis (RO), Ultraviolet (UV), and Ultrafiltration (UF) purifications are included in smart water purifiers to ensure that the water is fit for human consumption. Due to the rising trend towards smart homes and IoT, the increase of e-commerce, and the rising emphasis on sustainability, the Global Smart Water Purifier market is estimated to reach to USD 34.58 billion by 2032, growing at a CAGR of 9.3% for the forecast period between 2025 and 2032. The market was valued at USD 16.98 billion in 2024. The necessity of clean drinking water is becoming more widely recognized, which will lead to considerable development in the market for smart water purifiers over the next several years.

Water purifiers have become an essential appliance in every household today as many people strongly believe that “drinking pure” is equivalent to “living pure”. Also, rising living standards, increased internet subscriptions and consumption patterns coupled with smart living in leading to a higher demand for smart water purifiers. As per Culligan's Global World Water Day Survey 2021, discovered that 33% of North Americans want their houses to be more connected with smart devices. Meanwhile, according to the Water Quality Association, 51% of North Americans are concerned about the quality of their residential water supply. Furthermore, the market is benefiting from the increased usage of smart water purifiers in residential and commercial sectors including educational centers, office premises, and restaurants. Additionally, while working in laboratories, clean and pure water is essential, owing to which the demand for water filtration systems has increased.

Unfortunately, there are many challenges faced by the market. A major obstacle is the expensive cost of deploying these smart technologies, especially in underdeveloped nations with limited financial resources. Moreover, poor administration and infrastructure also limit the expansion of the global smart water purifier market. In the wake of inadequate infrastructure and resources, many African and Asian nations are facing difficulty in providing access to safe drinking water. Many emerging players in the market are tapping into these areas to increase access to safe drinking water and stop the spread of water-borne illnesses.

Growing Awareness of Ecological and Eco-Friendly Features

According to a recent Water Quality Association poll, 30% of residential water utility customers were concerned about the quality of water coming from their taps. Due to this reason, health and environmental consciousness continues to grow, smart water purifiers incorporate eco-friendly features. These could include energy-efficient operation, minimal water wastage during the purification process, recyclable filter materials, and an emphasis on reducing plastic waste through reusable water bottles or dispensers. For example, using a RO system is also a more ecologically responsible option than buying individual plastic water bottles, which require oil and petrol to create and distribute. According to the National Park Service, many bottles wind up in landfills, where they can take up to 450 years to degrade.

Novel Product Launches

Novel product launches are significantly driving the growth of the global smart water purifier market by introducing advanced technologies that enhance water purification efficiency and user convenience. For example, the integration of IoT and artificial intelligence with smart water purifiers allows for real-time monitoring of water quality and automatic alerts for maintenance, appealing to health-conscious consumers seeking reliable solutions to ensure safe drinking water. Leading smart water purifier manufacturing companies are working on launching new product lines and expanding their global presence. For instance, in October 2023, Urban Company, under their sub-brand Native, launched a new range of smart RO water purifiers. The Native M1 and M2 models are designed to operate without servicing for two years, significantly reducing maintenance costs and addressing a common consumer pain point related to frequent filter changes. With competitive pricing and a zero-cost warranty for two years, these products not only enhance market accessibility but also cater to the increasing demand for efficient and reliable water purification solutions, thus contributing to overall market expansion.

Technological Advancements in Smart Water Purification

The integration of smart technologies into water purification systems is a significant trend shaping the market. Modern consumers seek convenient and efficient solutions that offer real-time monitoring and control over their water quality. Smart purifiers equipped with Wi-Fi connectivity and mobile applications allow users to track water usage, monitor filter life, and receive alerts for maintenance, ensuring optimal performance and safety. These innovations not only enhance user experience but also promote proactive health management by providing insights into water quality parameters.

For instance, in December 2024, Ideal Living launched the AquaTru Carafe Smart, a Wi-Fi- and app-enabled water purifier. This device features a patented 4-stage Ultra Reverse Osmosis™ purification system and built-in water quality sensors. Through the AquaTru Smart App, users can monitor real-time water quality, filter life, and total dissolved solid (TDS) levels. The app also tracks the number of plastic bottles saved, emphasizing the environmental benefits of switching to purified water. This innovation addresses growing concerns over water contaminants, such as PFAS, ensuring users have access to clean and safe drinking water wherever they go.

IoT Integration and Advanced Filtration Technologies

IoT, AI, and machine learning are modern technologies that have improved the overall performance of water purifiers. For instance, by connecting smart water purifiers to the internet, IoT technology enables customers to monitor and manage the water purifier remotely via a smartphone application. Moreover, with ease of use and many advanced purifying processes, smart water purifiers have become popular on the international market. In smart water purifiers, the usage of water is timely tracked, and settings are modified as required. Smart purifiers also have the ability to send out warnings or messages to consumers to inform them when maintenance is needed.

Government Initiatives are Promoting the Usage of Clean Drinking Water

The Department of Science and Technology (DST) of India has created a knowledge network to develop customized technological solutions for water challenges that are tailored to specific social contexts and meet the National Water Mission’s goals of optimizing water use and increasing water use efficiency by 20%. DST activities support national and collaborative developmental research to solve current and upcoming water concerns; capacity training of research experts and water managers; creation of S&T-based sustainable models in collaboration with industry and recommendation of suitable policy inputs. Similarly, the Government of the United States declared more than USD 49 billion in domestic and global action to ensure that adequate access to climate-resilient water and sanitation infrastructure remains a top goal in the United States and across the world. Such initiatives promote the importance of clean drinking water, thereby driving the usage of smart water purifiers.

Constant Need for Pure Water in Healthcare Industry

Hospitals, clinics, and laboratories require consistent access to clean and filtered water. Smart water purifiers with advanced filtration and monitoring functions are tailored to the demands of the healthcare industry, guaranteeing clean water for patient care, laboratory processes, and equipment sterilization. Smart water purifiers are critical for patient safety, infection control, high-quality water for laboratory applications and dialysis treatments, equipment sterilization, regulatory compliance, and long-term cost savings.

Constant increase in the number of healthcare facilities worldwide especially in the developed countries and urban areas to be specific, tends to result in the rising demand for smart water purifiers during the forecast period. United States alone has more than 6000 hospitals, United Kingdom having 1200+ hospitals and Germany having 1800+ as of 2022.

Growing Need for Disinfection Especially in Asia-Pacific

An estimated 2.1 billion people worldwide lack access to safe drinking water, with 289 million residing in the Asia-Pacific. Many water sources in Asia are contaminated with industrial and urban trash, increasing the risk of waterborne diseases. Rising awareness related to health risks posed by contaminated water has motivated the population to utilize water purifiers, particularly in developing nations such as India and Vietnam. Due to this reason, many companies have added reverse osmosis and UV purifiers to broaden their user base in Asia-Pacific. For example, MI Smart Water Purifier by Xiomi, having a smart app connectivity, is advanced with five stage purifications process and contains both RO filtration as well as UV sterilization.

Impact of COVID-19

Due to the pandemic, people were bound to stay at home, which has raised the demand for smart water purifiers. In addition, on the account of rising concern about contamination, people were inclined towards cutting-edge filtering technology and convenient features like touchless dispensing, IoT connectivity, and UV sterilization in the water filters. On the flip side, as companies faced an economic downturn, the outbreak has resulted in a reduction in demand for commercial smart water purifiers. Therefore, there has been a decline in the need for smart water purifiers as a result of the closing of restaurants, schools, offices, and other commercial buildings. However, as the pandemic subsides, the global smart water purifier market is expected to recover and witness steady growth in the coming years.

Download Free Sample Report

Impact of Russia-Ukraine War

Disruptions in the supply chain have impacted the worldwide market because both Russia and Ukraine are significant producers of parts and raw materials for smart water purifiers. Economic sanctions and trade restrictions brought on by the conflict have influenced the export and import of water purifiers and the parts. This causes a rise in the cost of smart water purifiers and a fall in demand.

Report Scope:

Global Smart Water Purifier Market Assessment, Opportunities and Forecast, 2018-2032F”, is a comprehensive report by Markets and Data, providing in-depth analysis and qualitative & quantitative assessment of the current state of the Smart Water Purifier market globally, industry dynamics and challenges. The report includes market size, segmental shares, growth trends, opportunities and forecast between 2025 and 2032. Additionally, the report profiles the leading players in the industry mentioning their respective market share, business model, competitive intelligence, etc.

Report Attribute	Details
Base Year of the Analysis	2024
Historical Period	2018-2023
Forecast Period	2025-2032
Projected Growth Rate	CAGR of 9.3% between 2025 and 2032
Revenue forecast in 2032	USD 34.58 billion
Units	Revenue in USD Billion
Segments Covered	Connectivity, Type, End-user, Sales Channel, and Distribution Channel
Regions Covered	North America, Europe, South America, Asia-Pacific, Middle East and Africa
Key Companies Profiled	A. O. Smith Corporation, Brita GmbH, Xiaomi Corporation, Culligan Water, Livpure Smartouch, Hydration Labs, Inc. (Bevi), LG Corporation, Pelican Water Systems, Somany Home Innovation Limited (Hindware Appliances), AquaTru LLC
Customization Scope	15% free report customization with purchase
Pricing and Purchase Options	Avail the customized purchase options to fulfil your precise research needs
Delivery Format	PDF and Excel through email (subject to the license purchased)

In this report, Global Smart Water Purifier Market has been segmented into the following categories: 

1.       By Connectivity

• Mobile Application
• Bluetooth
• Wi-Fi Network

2.       By Type

• Activated Carbon Filters
• Ultraviolet(UV) Water Purifier
• Ultrafiltration (UF) Water Purifier
• Reverse Osmosis (RO) Water Purifier
• Others

3.       By End-user

• Domestic/Residential
• Commercial
  • Hospital and Laboratories
  • Office Premises
  • Educational Institutions
  • Cafes and Restaurants
  • Others

4.       By Sales Channel

• Online
• Offline
  • Supermarkets
  • Multi-Branded Stores
  • Brand Stores/ Kiosks
  • Others

5.       By Distribution Channel

• Original Equipment Manufacturers (OEMs)
• Distributors and Dealers

6.       By Region

• North America
• Europe
• South America
• Asia-Pacific
• Middle East and Africa

Key Players Landscape and Outlook

Many brands offer special seasonal discounts and technical advancements and work on product development to have an edge over the intensified competition. With increasing competition and technological advancements, the future of the global smart water purifier market looks promising.

Atlantic Filter Corporation, a provider of water treatment solutions, has been acquired by A. O. Smith. Atlantic Filter's purchase broadened the company's capabilities throughout Florida and beyond. A. O. Smith is committed to expanding its water treatment business as part of its objective to provide new, unique water heating and treatment solutions.

Markets and Data reports answer the following questions:

• What is the current and future market size of the product/service in question globally or specific to different countries?
• How are the markets divided into different product/service segments and the market size and growth of each segment?
• What is the market potential of different product segments and their investment case?
• How are the markets predicted to develop in the future and what factors will drive or inhibit growth?
• What is the business environment and regulatory landscape specific to the product/service?

Key Players Operating in Global Smart Water Purifier Market

• O. Smith Corporation
• Brita GmbH
• Xiaomi Corporation
• Culligan Water
• Livpure Smartouch
• Hydration Labs, Inc. (Bevi)
• LG Corporation  
• Pelican Water Systems
• Somany Home Innovation Limited (Hindware Appliances)
• AquaTru LLC

If you can't find what you're searching for or have any custom requirements for Global Smart Water Purifier Market, you may approach our team at info@marketsandata.com