India personal loan market is projected to witness a high growth due to large consumer base and growth in fintech startup and increasing peer-to-peer lending platforms.
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India personal loan market is projected to witness a CAGR of 15.83% during the forecast period FY2025-FY2032, growing from USD 29.29 billion in FY2024 to USD 77.72 billion in FY2032. The personal loan market in India has always been strong and has expanded significantly over the years, owing to numerous factors, and being a middle-income economy. India personal loan market is a very dynamic and competitive market filled with numerous players from banks to NBFCs (Non-banking financial companies) being the primary players in the market, bringing new concepts of peer-to-peer lending are through internet penetration and increasing financial education. These institutions provide personal loans to various consumers at competitive yet flexible tenure and interest rates, which adds to the competitive landscape.
India personal loan market is growing due to various factors such as urbanization, digitalization, changing lifestyles and a rise in consumer spending. In the current scenario with the age of digitalization, consumers have started to spend more on lifestyles, for instance, buying expensive smartphones and watches, increasing spending on travel and weddings, etc.
India personal loan market has witnessed many changes over the span of years, from filling out papers, forms, and applications and waiting for days for loan approval to now getting instant approvals with just a few clicks on the smartphone and the loan amount being credited to the bank account within days. India with a population of over 1.4 billion people holds a large customer base in the realm of consumer personal loans and advances which is a boon for the key market players at every level and their geographical presence.
According to a report by rating agency CRIF High Mark Credit Information Services, personal loan outstanding Y-O-Y growth is 25.6%, and active loan Y-O-Y growth is 34.3% from FY2023 to FY2024.
Booming Personal Loans Distribution
India personal loans have been on an upward trend over the years due to the growing needs and requirements of Indian consumers for various purposes such as traveling, buying luxury goods, or be it in the form of advances for marriages. Financial institutions, such as banks and NBFCs, have started offering personalized loan products to customers tailored to specific customer segments and purposes. For instance, specialized personal loans for weddings, travel, education, or medical expenses with customized features and repayment terms are gaining popularity. The personal loan market in India has become highly competitive, with traditional banks, NBFCs, and fintech companies vying for market share. This competition has led to innovations in product offerings, interest rates, and customer service to attract borrowers.
According to a report by rating agency CRIF High Mark Credit Information Services, active personal loans grew from 95.18 million to 127.78 million from FY2023 to FY2024.
Over the years, the Indian economy has been heading towards digitalization and financial institutions have been at the forefront of the digital transformation of their products and services. The rise of digital lending platforms has transformed the personal loan landscape, making it easier and more convenient for individuals to access funds. Funds are applied, verified, and sanctioned digitally within a limited time frame and the digital lenders leverage technology to streamline the application process, reduce paperwork, and offer quick approval and disbursement of loans, thus, making the whole process seamless and much faster.
Technological innovation is playing a critical role as banks use innovations to speed lending operations, improve risk assessment, and reach previously unbanked and remote communities. This contributes greatly to the growth of credit operations. In the fourth quarter of India during FY2023-FY24, personal loan advances amounting to USD 7.59 billion were disbursed among various types of consumers, outshining other loan categories such as education loans, auto loans, healthcare financing, and gold loans.
In keeping with the government's aim for a digital economy, State Bank of India has embraced emerging technologies such as Central Bank Digital Currency (CBDC), launching test projects to connect CBDC with current payment ecosystems such as UPI.
With the growth in Indian banking sector and integration of technologies in the financial businesses, the emergence of fintech companies, new age fintech startups and alternative lending platforms has disrupted the traditional lending landscape. Fintech lenders leverage technology and data analytics to offer personalized loan products, expedite loan approvals, and cater to underserved segments of the population, further drive the growth of India personal loan market. In the current age, where borrowers are looking for fast and convenient solutions to their needs in terms of personal loans, startups and platforms leverage various technologies to instantly help consumers, relatively to expedite the process.
In 2024, DigitMoney announced the debut of its unique platform in India, which provides a game-changing solution in the domain of personal loans. With the potential to give borrowers with fast pre-approved loan offers, this revolutionary platform is poised to alter the borrowing experience for people across the country. DigitMoney leverages solid partnerships with key lending institutions to shorten the loan application process, making it completely digital and eliminating the need for lengthy documentation.
Strict Government Regulation of Substitute Products Can Increase the Market
Indian personal lending is experiencing upswings on account of severe government regulation in the substitute market for products such as peer-to-peer (P2P) lending platforms. The latest interventions by the Reserve Bank of India (RBI), such as levying penalties on four P2P lending websites for violations of regulatory principles, underscore greater vigilance within the space for alternative lending.
This oversight clampdown is cementing faith of consumers in traditional personal lending players, which function under transparent and tighter standards, thus compelling greater demand for regulated banks and NBFCs. Consequently, the personal loan segment has the potential to gain credibility and rising consumers' preference towards secure borrowing practices.
Future Market Scenario (FY2025 – FY2032F)
Report Scope
"India Personal Loan Market Assessment, Opportunities and Forecast, FY2018-FY2032F”, is a comprehensive report by Markets and Data, providing in-depth analysis and qualitative and quantitative assessment of the current state of the India personal loan market, industry dynamics, and challenges. The report includes market size, segmental shares, growth trends, COVID-19 impact, opportunities, and forecast between FY2025 and FY2032. Additionally, the report profiles the leading players in the industry mentioning their respective market share, business model, competitive intelligence, etc.
Report Attribute |
Details |
Base Year of the Analysis |
FY2024 |
Historical Period |
FY2018-FY2023 |
Forecast Period |
FY2025-FY2032 |
Projected Growth Rate |
CAGR of 15.83% from FY2025-FY2032 |
Revenue Forecast in FY2032 |
USD 77.72 billion |
Segments Covered |
Type, Loan Tenure, Age, Employment Type |
Regions Covered |
East, West and Central, North, South |
Key Companies Profiled |
ICICI Bank Limited, Tata Capital Financial Services Ltd, Bajaj Finance Limited, Poonawalla Fincorp Limited, Aditya Birla Capital Limited, Housing Development Finance Corporation Limited, Shriram Finance Ltd, Muthoot FinCorp Ltd, State Bank of India, AU Small Finance Bank Limited, Axis Bank Limited |
Customization Scope |
15% free report customization with purchase |
Pricing and Purchase Options |
Avail the customized purchase options to fulfil your precise research needs |
Delivery Format |
PDF and Excel through email (subject to the license purchased). We can also provide the editable version of the report in PPT/PDF format on special request |
In the report, India personal loan market has been segmented into the following categories:
Key Players Landscape and Outlook
The several key players in India personal loan market are shaping the landscape of the integral financial services in the country. Several key players include banks, NBFCs, fintech startups, and other financial institutions are leading the charge of digital transformation of financial services and continue to shape India personal loan market.
Overall, the market is highly competitive in almost every aspect of personal loans offering similar products and services at similar interest rates and terms and conditions and players are trying to compete on improvised consumer experience and service. With the growing consumer base along with rising consumer needs and aspirations, lifestyle upgradation, and the need for flexible financial support is likely to drive the market in the forecast period. With widespread access to the internet and the proliferation of smartphones and digital devices, acceptance of digital payments will fuel online baking services for personal loans.
Key Players Operating in India Personal Loan Market are:
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